Privacy Policy

Last modified: July 22, 2026

INTRODUCTION

EMPWRD Group ("Company" or "We") respects your privacy and is committed to protecting it by complying with this policy.

This policy describes:

How we collect, use, disclose, and protect the personal information of our customers and website users ("you").

The types of information we may collect from you or that you may provide when you visit the website empwrdgroup.com (our "Website").

Our practices for collecting, using, maintaining, protecting, and disclosing that information.

We will only use your personal information in accordance with this policy unless otherwise required by applicable law. We take steps to ensure that the personal information that we collect about you is adequate, relevant, not excessive, and used for limited purposes.

Privacy laws in Canada generally define "personal information" as any information about an identifiable individual, which includes information that can be used on its own or with other information to identify, contact, or locate a single person. Personal information does not include business contact information, including your name, title, or business contact information.

This policy applies to information we collect, use, or disclose about you:

On this Website.

In email, text, and other electronic messages between you and this Website.

Through custom intake forms or applications deployed on or through this Website.

The Website may include links to third-party websites, plug-ins, services, social networks, or applications. Clicking on those links or enabling those connections may allow the third party to collect or share data about you. If you follow a link to a third-party website or engage a third-party plugin, please note that these third parties have their own privacy policies and we do not accept any responsibility or liability for these policies. We do not control these third-party websites, and we encourage you to read the privacy policy of every website you visit.

Please read this policy carefully to understand our policies and practices for collecting, processing, and storing your information. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you indicate that you understand, accept, and consent to the practices described in this policy. This policy may change from time to time. Your continued use of this Website after we make changes indicates that you accept and consent to those changes, so please check the policy periodically for updates.

SMS/TEXT MESSAGING PRIVACY POLICY

EMPWRD Group respects your privacy. We will only use information you provide to transmit your text message and respond to you, if necessary. This includes sharing information with messaging operators and routing providers. We do not sell, rent, loan, trade, lease, or otherwise transfer for profit any phone numbers or customer information collected through the program to any third party. Any mobile information collected will not be shared with third parties or affiliates for marketing or promotional purposes.

INFORMATION WE COLLECT ABOUT YOU

We collect and use several types of information from and about you, including:

Personal information, that we can reasonably use to directly or indirectly identify you, such as your name, mailing address, e-mail address, telephone number, organization name, Internet protocol (IP) address used to connect your computer to the Internet, and any other identifier we may use to contact you ("personal information").

Business-related information, namely information related to your business duties, including title, duties, organization name, business email address, and business telephone number.

Non-personal information, that does not directly or indirectly reveal your identity or directly relate to an identifiable individual, such as demographic information, or statistical or aggregated information.

Technical information, including your browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, or information about your internet connection, the equipment you use to access our Website, and usage details.

We provide an opportunity for any user to unsubscribe from our communications or opt-out of contact on an ongoing basis by using the unsubscribe mechanism at the bottom of our e-mails, replying STOP to any SMS communication, or e-mailing [email protected].

HOW WE COLLECT INFORMATION ABOUT YOU

We use different methods to collect your information, including through:

Direct interactions with you when you provide it to us, for example, by filling in forms (such as our Systems Audit application) or corresponding with us by phone, email, or otherwise.

Automated technologies or interactions, as you navigate through our Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.

Information You Provide to Us The information we collect directly from you on or through our Website may include:

Information that you provide by filling in forms on our Website. This includes information provided at the time of requesting an Elite Sports Systems Audit or requesting further services.

Records and copies of your correspondence (including email addresses), if you contact us.

Information We Collect Through Cookies and Other Automatic Data Collection Technologies

As you navigate through and interact with our Website, we may use cookies or other automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including details of your visits to our Website and information about your computer and internet connection.

The information we collect automatically is statistical data, and we maintain it or associate it with personal information we collect in other ways. It helps us to improve our Website and to deliver a better and more personalized service.

HOW WE USE YOUR INFORMATION

We use information that we collect about you or that you provide to us, including any personal information:

To present our Website and its contents to you.

To provide you with information, systems audits, products, or services that you request from us.

To carry out our obligations and enforce our rights arising from any contracts with you, including for billing and collection.

To notify you about changes to our Website or any products or services we offer.

To improve our Website, products or services, marketing, or customer relationships and experiences.

In any other way we may describe when you provide the information.

DISCLOSURE OF YOUR INFORMATION

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or you provide as described in this privacy policy:

To contractors, service providers, and other third parties we use to support our business (such as CRM providers and analytics engines) and who are contractually obligated to keep personal information confidential, use it only for the purposes for which we disclose it to them, and to process the personal information with the same standards set out in this policy.

To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of EMPWRD Group's assets.

To fulfill the purpose for which you provide it. With your consent.

Note: As outlined in our SMS/Text Messaging Privacy Policy, mobile information and consent data will strictly not be shared with third parties or affiliates for marketing or promotional purposes.

We may also disclose your personal information:

To comply with any court order, law, or legal process, including to respond to any government or regulatory request, in accordance with applicable law.

To enforce or apply our Terms of Service and other agreements, including for billing and collection purposes.

If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of EMPWRD Group, our customers, or others.

DATA SECURITY

The security of your personal information is very important to us. We use physical, electronic, and administrative measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk.

DATA RETENTION

Except as otherwise permitted or required by applicable law or regulation, we will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

ACCESSING AND CORRECTING YOUR PERSONAL INFORMATION

It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes. By law you have the right to request access to and to correct the personal information that we hold about you.

If you want to review, verify, correct, or withdraw consent to the use of your personal information you may send us an email at [email protected] to request access to, correct, or delete any personal information that you have provided to us.

WITHDRAWING YOUR CONSENT

Where you have provided your consent to the collection, use, and transfer of your personal information, you may have the legal right to withdraw your consent under certain circumstances. To withdraw your consent, contact us at [email protected]. Please note that if you withdraw your consent we may not be able to provide you with a particular product or service (such as ongoing system support).

CHANGES TO OUR PRIVACY POLICY

It is our policy to post any changes we make to our privacy policy on this page. We include the date the privacy policy was last revised at the top of the page. You are responsible for periodically visiting our Website and this privacy policy to check for any changes.

CONTACT INFORMATION AND CHALLENGING COMPLIANCE

We welcome your questions, comments, and requests regarding this privacy policy and our privacy practices. Please contact us at:

Holden Beaupit, Privacy Officer

[email protected]

Calgary, AB, Canada

We have procedures in place to receive and respond to complaints or inquiries about our handling of personal information, our compliance with this policy, and with applicable privacy laws. To discuss our compliance with this policy please contact us using the contact information listed above.

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